{"id":6907,"date":"2026-07-07T17:04:00","date_gmt":"2026-07-07T15:04:00","guid":{"rendered":"https:\/\/1792avocats.com\/?page_id=6907"},"modified":"2026-10-09T18:02:21","modified_gmt":"2026-10-09T16:02:21","slug":"distribuicao-franquias","status":"publish","type":"page","link":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/","title":{"rendered":"Distribui\u00e7\u00e3o \u2014 Franquias"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"6907\" class=\"elementor elementor-6907 elementor-341\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a62ef8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a62ef8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6d56ca9\" data-id=\"6d56ca9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-21d446e5 elementor-widget elementor-widget-html\" data-id=\"21d446e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"s-eyebrow\"><div class=\"s-bar\"><\/div><span class=\"s-tag\">Servi\u00e7os para Empresas<\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4703fb64 s-title-w elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4703fb64\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:0}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Distribui\u00e7\u00e3o \u2014 Franquias<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18826f50 s-sub-w elementor-widget elementor-widget-text-editor\" data-id=\"18826f50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento de suas redes de distribui\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4a86f7c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4a86f7c3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-53f889e6\" data-id=\"53f889e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7fd53139 elementor-widget elementor-widget-html\" data-id=\"7fd53139\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"s-eyebrow\"><div class=\"s-bar\"><\/div><span class=\"s-tag\">A \u00c1rea<\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-454ce970 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"454ce970\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nossa abordagem<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1658878a elementor-widget elementor-widget-text-editor\" data-id=\"1658878a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento de suas redes de distribui\u00e7\u00e3o.<\/p><p>Nossa atua\u00e7\u00e3o busca construir rela\u00e7\u00f5es contratuais coerentes, operacionais e juridicamente controladas, prevenindo ao mesmo tempo os riscos relacionados ao direito concorrencial, \u00e0s pr\u00e1ticas comerciais, \u00e0 ruptura das rela\u00e7\u00f5es ou aos lit\u00edgios entre parceiros.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-133ca16f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"133ca16f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d719ec8\" data-id=\"d719ec8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7986f5b0 elementor-widget elementor-widget-html\" data-id=\"7986f5b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"s-eyebrow\"><div class=\"s-bar\"><\/div><span class=\"s-tag\">Servi\u00e7os<\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7029a62a elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"7029a62a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nossas \u00e1reas de atua\u00e7\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50f8fd8e elementor-widget elementor-widget-html\" data-id=\"50f8fd8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script>\nwindow.addEventListener('load', function () {\n  document.querySelectorAll('[class*=\"accordion\"] p, [class*=\"accordion\"] li').forEach(function (el) {\n    el.style.setProperty('text-align', 'justify', 'important');\n    el.style.setProperty('hyphens', 'auto', 'important');\n    el.style.setProperty('-webkit-hyphens', 'auto', 'important');\n  });\n});\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-711240d2 elementor-widget elementor-widget-html\" data-id=\"711240d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div style=\"height:28px\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a83c57b elementor-invisible elementor-widget elementor-widget-accordion\" data-id=\"6a83c57b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"accordion.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1781\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1781\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Consultoria estrat\u00e9gica e operacional para a implementa\u00e7\u00e3o da rede<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1781\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1781\"><p>Criar ou reestruturar uma rede de distribui\u00e7\u00e3o pressup\u00f5e escolher o modelo mais adequado aos objetivos comerciais da empresa: distribui\u00e7\u00e3o exclusiva ou seletiva, franquia, concess\u00e3o, ag\u00eancia comercial, comiss\u00e3o-afilia\u00e7\u00e3o ou um esquema h\u00edbrido que inclua, em especial, as vendas online.<\/p><p>O escrit\u00f3rio atua previamente para qualificar o modelo pertinente, organizar os fluxos, estruturar as rela\u00e7\u00f5es entre os diversos agentes e traduzir a estrat\u00e9gia comercial em uma documenta\u00e7\u00e3o contratual s\u00f3lida.<\/p><p><strong>Atuamos em especial para:<\/strong><\/p><ul><li>analisar o projeto, o mercado, os produtos ou servi\u00e7os e o posicionamento de marca;<\/li><li>escolher o modelo de distribui\u00e7\u00e3o mais adequado;<\/li><li>definir a arquitetura contratual da rede;<\/li><li>garantir as cl\u00e1usulas sens\u00edveis: exclusividade, territ\u00f3rio, abastecimento, e-commerce, n\u00e3o concorr\u00eancia, rescis\u00e3o.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1782\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1782\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Reda\u00e7\u00e3o dos atos<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1782\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1782\"><p>Os contratos de ag\u00eancia comercial, franquia, concess\u00e3o de marca ou comiss\u00e3o-afilia\u00e7\u00e3o respondem a l\u00f3gicas distintas. Sua qualifica\u00e7\u00e3o deve ser precisa desde a origem para evitar incoer\u00eancias, desequil\u00edbrios e riscos de contencioso.<\/p><p>O escrit\u00f3rio redige e negocia os atos necess\u00e1rios \u00e0 implementa\u00e7\u00e3o ou \u00e0 evolu\u00e7\u00e3o da rede, levando em conta o setor, o n\u00edvel de controle buscado, a abrang\u00eancia territorial e as restri\u00e7\u00f5es operacionais.<\/p><p><strong>Atuamos em especial para:<\/strong><\/p><ul><li>qualificar juridicamente o modelo previsto;<\/li><li>redigir os contratos de ag\u00eancia comercial, franquia, concess\u00e3o ou comiss\u00e3o-afilia\u00e7\u00e3o;<\/li><li>organizar as obriga\u00e7\u00f5es rec\u00edprocas das partes;<\/li><li>antecipar as condi\u00e7\u00f5es de renova\u00e7\u00e3o, transmiss\u00e3o, ruptura e sa\u00edda da rede.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1783\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1783\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Auditorias contratuais<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1783\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1783\"><p>A auditoria contratual permite avaliar a coer\u00eancia, a conformidade e a efic\u00e1cia dos contratos existentes dentro de uma rede. Permite identificar as cl\u00e1usulas fr\u00e1geis, as contradi\u00e7\u00f5es entre atos, as pr\u00e1ticas de risco e os ajustes necess\u00e1rios antes que surja um conflito.<\/p><p>O escrit\u00f3rio realiza uma revis\u00e3o jur\u00eddica e operacional dos documentos contratuais e, em seguida, formula recomenda\u00e7\u00f5es concretas para refor\u00e7ar a seguran\u00e7a da rede sem enrijecer desnecessariamente seu funcionamento.<\/p><p><strong>Atuamos em especial para:<\/strong><\/p><ul><li>mapear os contratos e pr\u00e1ticas da rede;<\/li><li>analisar as cl\u00e1usulas sens\u00edveis: exclusividade, pre\u00e7o, territ\u00f3rio, prazo, rescis\u00e3o, dados, responsabilidade;<\/li><li>priorizar os riscos e os pontos a corrigir;<\/li><li>reestruturar ou harmonizar os atos contratuais existentes.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1784\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1784\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Assist\u00eancia nos acordos anuais (\"1\u00ba de mar\u00e7o\")<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1784\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1784\"><p>Os acordos anuais celebrados entre fornecedores e distribuidores devem formalizar as condi\u00e7\u00f5es da rela\u00e7\u00e3o comercial: condi\u00e7\u00f5es de venda, descontos, coopera\u00e7\u00e3o comercial, servi\u00e7os distintos, compromissos promocionais ou log\u00edsticos.<\/p><p>Essas negocia\u00e7\u00f5es exigem vigil\u00e2ncia especial, em particular sobre a realidade das contrapartidas, sua articula\u00e7\u00e3o com os contratos-quadro e a preven\u00e7\u00e3o de contesta\u00e7\u00f5es posteriores.<\/p><p><strong>Atuamos em especial para:<\/strong><\/p><ul><li>revisar os acordos, condi\u00e7\u00f5es gerais e pactos anteriores;<\/li><li>identificar os pontos sens\u00edveis da negocia\u00e7\u00e3o;<\/li><li>garantir as reda\u00e7\u00f5es e os compromissos rec\u00edprocos;<\/li><li>redigir ou reestruturar os acordos, aditivos e documentos de aplica\u00e7\u00e3o.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1785\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1785\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Contencioso de distribui\u00e7\u00e3o e de pr\u00e1ticas comerciais<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1785\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1785\"><p>As rela\u00e7\u00f5es de distribui\u00e7\u00e3o podem dar origem a lit\u00edgios complexos: concorr\u00eancia desleal, pr\u00e1ticas comerciais abusivas, descredenciamento, desequil\u00edbrio significativo, depend\u00eancia econ\u00f4mica, ruptura da rela\u00e7\u00e3o ou contesta\u00e7\u00e3o de cl\u00e1usulas contratuais.<\/p><p>O escrit\u00f3rio atua tanto em consultoria quanto em contencioso, com uma abordagem estrat\u00e9gica: preservar as provas, avaliar a rela\u00e7\u00e3o de for\u00e7as, escolher o ritmo processual adequado e buscar, quando \u00fatil, uma recalibra\u00e7\u00e3o da rela\u00e7\u00e3o em vez de uma ruptura definitiva.<\/p><p><strong>Atuamos em especial para:<\/strong><\/p><ul><li>analisar a rela\u00e7\u00e3o comercial e montar o conjunto probat\u00f3rio;<\/li><li>qualificar as pr\u00e1ticas em disputa ou os riscos de responsabiliza\u00e7\u00e3o;<\/li><li>redigir as notifica\u00e7\u00f5es, acordos ou atos contenciosos;<\/li><li>conduzir a negocia\u00e7\u00e3o, o procedimento e a seguran\u00e7a da fase p\u00f3s-lit\u00edgio.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2dcbf462 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2dcbf462\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5dd91af1\" data-id=\"5dd91af1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2589b810 elementor-widget elementor-widget-html\" data-id=\"2589b810\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"s-eyebrow\"><div class=\"s-bar\"><\/div><span class=\"s-tag\">Nosso valor agregado<\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-604c49d8 s-title-w elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"604c49d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O que faz a diferen\u00e7a<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12440a4e s-sub-w elementor-widget elementor-widget-text-editor\" data-id=\"12440a4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Em mat\u00e9ria de distribui\u00e7\u00e3o, a efic\u00e1cia jur\u00eddica depende da boa compreens\u00e3o do modelo econ\u00f4mico e do funcionamento concreto da rede. 1792 Avocats acompanha seus clientes na constru\u00e7\u00e3o de estruturas contratuais coerentes, escal\u00e1veis e defens\u00e1veis, capazes de sustentar o crescimento, limitando ao mesmo tempo os riscos concorrenciais, comerciais e de contencioso.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d09659f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2d09659f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5349d3c0\" data-id=\"5349d3c0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2add8926 elementor-widget elementor-widget-html\" data-id=\"2add8926\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"s-eyebrow center\"><div class=\"s-bar\"><\/div><span class=\"s-tag\">Contato<\/span><div class=\"s-bar\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68be9ae4 s-title-w hd-center elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"68be9ae4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Precisa de acompanhamento jur\u00eddico?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-114c7827 s-sub-w s-sub-c elementor-widget elementor-widget-text-editor\" data-id=\"114c7827\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O escrit\u00f3rio analisa sua situa\u00e7\u00e3o e define com voc\u00ea a estrat\u00e9gia mais adequada \u00e0s suas necessidades.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a271dc2 ebtn-gold elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5a271dc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/1792avocats.com\/pt\/contato\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Falar com o escrit\u00f3rio &nbsp;\u2192<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Servi\u00e7os para Empresas Distribui\u00e7\u00e3o \u2014 Franquias 1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento de suas redes de distribui\u00e7\u00e3o. A \u00c1rea Nossa abordagem 1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":6883,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-6907","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Distribui\u00e7\u00e3o \u2014 Franquias - 1792 Avocats<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Distribui\u00e7\u00e3o \u2014 Franquias - 1792 Avocats\" \/>\n<meta property=\"og:description\" content=\"Servi\u00e7os para Empresas Distribui\u00e7\u00e3o \u2014 Franquias 1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento de suas redes de distribui\u00e7\u00e3o. A \u00c1rea Nossa abordagem 1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/\" \/>\n<meta property=\"og:site_name\" content=\"1792 Avocats\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-09T16:02:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/1792avocats.com\/wp-content\/uploads\/2026\/06\/logo-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"351\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/servicos-para-empresas\\\/distribuicao-franquias\\\/\",\"url\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/servicos-para-empresas\\\/distribuicao-franquias\\\/\",\"name\":\"Distribui\u00e7\u00e3o \u2014 Franquias - 1792 Avocats\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/#website\"},\"datePublished\":\"2026-07-07T15:04:00+00:00\",\"dateModified\":\"2026-10-09T16:02:21+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/servicos-para-empresas\\\/distribuicao-franquias\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/1792avocats.com\\\/pt\\\/servicos-para-empresas\\\/distribuicao-franquias\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/servicos-para-empresas\\\/distribuicao-franquias\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Servi\u00e7os para Empresas\",\"item\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/servicos-para-empresas\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Distribui\u00e7\u00e3o \u2014 Franquias\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/\",\"name\":\"1792 Avocats\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/#organization\",\"name\":\"1792 Avocats\",\"url\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/1792avocats.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/logo-1.png\",\"contentUrl\":\"https:\\\/\\\/1792avocats.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/logo-1.png\",\"width\":800,\"height\":351,\"caption\":\"1792 Avocats\"},\"image\":{\"@id\":\"https:\\\/\\\/1792avocats.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Distribui\u00e7\u00e3o \u2014 Franquias - 1792 Avocats","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/","og_locale":"pt_BR","og_type":"article","og_title":"Distribui\u00e7\u00e3o \u2014 Franquias - 1792 Avocats","og_description":"Servi\u00e7os para Empresas Distribui\u00e7\u00e3o \u2014 Franquias 1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento de suas redes de distribui\u00e7\u00e3o. A \u00c1rea Nossa abordagem 1792 Avocats acompanha empresas, redes, distribuidores, franqueados, agentes comerciais e parceiros comerciais na estrutura\u00e7\u00e3o, na seguran\u00e7a jur\u00eddica e no desenvolvimento [&hellip;]","og_url":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/","og_site_name":"1792 Avocats","article_modified_time":"2026-10-09T16:02:21+00:00","og_image":[{"width":800,"height":351,"url":"https:\/\/1792avocats.com\/wp-content\/uploads\/2026\/06\/logo-1.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/","url":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/","name":"Distribui\u00e7\u00e3o \u2014 Franquias - 1792 Avocats","isPartOf":{"@id":"https:\/\/1792avocats.com\/pt\/#website"},"datePublished":"2026-07-07T15:04:00+00:00","dateModified":"2026-10-09T16:02:21+00:00","breadcrumb":{"@id":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/distribuicao-franquias\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/1792avocats.com\/pt\/"},{"@type":"ListItem","position":2,"name":"Servi\u00e7os para Empresas","item":"https:\/\/1792avocats.com\/pt\/servicos-para-empresas\/"},{"@type":"ListItem","position":3,"name":"Distribui\u00e7\u00e3o \u2014 Franquias"}]},{"@type":"WebSite","@id":"https:\/\/1792avocats.com\/pt\/#website","url":"https:\/\/1792avocats.com\/pt\/","name":"1792 Avocats","description":"","publisher":{"@id":"https:\/\/1792avocats.com\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/1792avocats.com\/pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/1792avocats.com\/pt\/#organization","name":"1792 Avocats","url":"https:\/\/1792avocats.com\/pt\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/1792avocats.com\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/1792avocats.com\/wp-content\/uploads\/2026\/06\/logo-1.png","contentUrl":"https:\/\/1792avocats.com\/wp-content\/uploads\/2026\/06\/logo-1.png","width":800,"height":351,"caption":"1792 Avocats"},"image":{"@id":"https:\/\/1792avocats.com\/pt\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/pages\/6907","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/comments?post=6907"}],"version-history":[{"count":4,"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/pages\/6907\/revisions"}],"predecessor-version":[{"id":6915,"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/pages\/6907\/revisions\/6915"}],"up":[{"embeddable":true,"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/pages\/6883"}],"wp:attachment":[{"href":"https:\/\/1792avocats.com\/pt\/wp-json\/wp\/v2\/media?parent=6907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}